Launches the profound and lasting cooperation with the developers, the famous star hotel, Guangdong Zhongshan shower industry aimed at the hotel project development achievements, occupy a leading position in China in the shower, and won the world Chinese, Chinese Zhongshan "reputation. Zhongshan to create a strong regional brand, to become China shower room industry manufacturing base, whether it is quality, or service, in the industry to win "good bath room Zhongshan made" reputation.

 

"The third carriage driving"

 

Hotel management engineering is to stimulate the growth of "the third carriage", the general manager of Guangdong Zhongshan Rose Island sanitary engineering company Lv Hairong deep feeling told the author. Rose Island bathroom since its inception, has been committed to the overseas market, to lay a solid foundation, in 2008 began to focus on domestic market, both to enhance the enterprise overall strength and competitiveness, but also for the continuous growth of enterprises laid a solid foundation. Rose Island bathroom industry in Zhongshan to foreign and domestic market and good development of "walking on two legs" is one of the few companies.

 

In August 29th, 2014 China (Guangdong) International Tourism Industry Expo and the fourth China (Guangdong) international hotel supplies exhibition, Rose Island by special equipment and exquisite design, its elegant romantic and delicate spirit of the brand into the product experience, to create each unique theme bathroom space, create atmosphere shower battalion both art and comfort. Lv Hairong said, at present, Rose Island of foreign trade and domestic retail two parts have entered orbit, balance forward. "Human energy is limited, before we focus on foreign trade and domestic, and now these two pieces have entered a stage of steady development.". So from a strategic perspective, we believe that these two years starting hotel engineering market is more suitable, so in Xu Dong's high-level support under the guidance, we now began to force the third strategy is the hotel engineering, we will put this into the third carriage pulling our growth."

 

High quality engineering

 

Hotel customer engineering professional degree is high, the quality requirements of shower products is higher. This is the shower room Zhongshan enterprises common experience.

 

In order to maintain the stability of the market and ensure the further development of the enterprise, the business level of the hotel engineering service should be improved. Liang Mingkun, the general manager of Shang Wei Sanitary Ware Co., Ltd., has paid more attention to hotel, hardcover and holiday village than before. Because of the adjustment of enterprise management strategy, the business of hotel project has been weakened in these years. But with the market changes, enterprises through technological innovation, product innovation and management innovation, enhance product quality, strengthen the expansion of this part of the market.

 

For modern bathroom, single project occupies more than a half of the whole enterprise share. Guo Feng, general manager of modern bathroom, frankly, whether from material, style, or personalized products, now the hotel engineering customer requirements are getting higher and higher. Guo Feng said, hotel engineering customer professional high, so the requirements are also high, especially for the details of the requirements is more excellence. But it is the high requirements of customers, to further promote the progress of enterprises. And Lang Shun bathroom general manager Li Yunfeng also stressed, no matter what kind of order, for the enterprise, the most important thing is always to do their own product quality.

 

Cultivate high quality brand

 

Zhongshan Meiju following corporate title for the first time in successful participation in the third session of hotel supplies exhibition, this year, Zhongshan Mercure Hotel supplies exhibition debut again, and to "Meiju housing" as the theme, to provide customized shower room decoration for customers, gas appliances, kitchen appliances, household appliances and other high-quality household furniture. They also incorporate hundreds of high-quality brand-name products in the city 24 industry collective debut, such as Zhongshan shower industry, Xiaolan lock, ancient town of Wai Chi union.

 

According to the general manager of Zhongshan ALLY sanitaryware Co. Ltd., Yuan Xiangxiong said, as the market changes, ALLY now has adjusted in hotel engineering business, the company focused above five star hotel project, and will continue to strengthen cooperation with well-known real estate. Yuan Xiangxiong said that the real estate industry is the battleground of the shower room, ALLY has always been with excellent quality, strong development capabilities and five star service has been affirmed the market.

 

Create direct sales mode

 

Since this year, Dima bath in the shower to create a "direct model" is particularly striking. They sweep the circle of friends by surprise, forwarding "activities to attract the attention of many merchants and participate in.

 

"Our previous model is selling, marketing, in the final analysis, finally is the excessive marketing, a boast, finally become our manufacturers say one hundred words, as consumers say, business practice today is to let consumers say: preparing to shower praise!". Now is the mobile Internet era, everyone has 100 friends, the product can not like the need to spend a lot of money in CCTV advertising, advertising on the side of the road, now the information media is in the hands of the hands of each person, everyone is from the media information center." According to Dima shower room general manager Lin Qiufen said, Dima bath is to subvert the traditional business model of retail manufacturers -- the "direct" will become their new model.

 

Lin Qiufen, Demar's direct sales model, including two aspects, one is the project, straight